EP 11: From Cold Email to Close, with Travis Piepho

Kelly talks effective lead generation with Travis Piepho of Prospectr Marketing on this episode of THRIVE | The Agency Scaler Podcast. If you have questions about targeting, segmentation, database cleansing, automation, deliverability, warm vs. cold email messaging and standard conversion rates, tune in!

Feedback always welcome! Questions for Kelly and/or guests? Want to suggest a guest or show topic? Cool. Just email kelly@klcampbell.com


Episode 11 Links

Prospectr Marketing: prospectrmarketing.com
Litmus Email Design & Testing: litmus.com
SendForensics Email Deliverability Solutions: sendforensics.com
EmailOversight Email Validation and Data Appends: emailoversight.com
SendGrid Email Delivery Service: sendgrid.com
Campaign Monitor Email Marketing Software: campaignmonitor.com
Mailgun Email API Service for Developers: mailgun.com
YouTube Channel: youtube.com/channel/UCboltXvff1KfeCHpQbY_8PA/
Vimeo Channel: vimeo.com/agencyscaler
Soundcloud: soundcloud.com/agencyscaler
Archives + Show Notes: agencyscaler.com

Author: Kelly Campbell
Kelly Campbell is an Agency Scaling Consultant based in New York. A former digital agency owner for 15 years, she helps creative, media, tech and environmental nonprofit agencies to level-up. Kelly is the IA and SEO Consultant to Facebook for its developer-facing web properties. She writes for Website Magazine, speaks at digital marketing and business growth conferences across the U.S., and has been featured in The New York Times, Woman Entrepreneur and Forbes. She is the host of THRIVE | The Agency Scaler Podcast.

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Kelly has become a trusted advisor as we take things to the next level. She’s been instrumental in helping to optimize agency efficiencies and in streamlining workflows within the firm, successfully implementing solutions, and developing new business and valuable partnerships. I’ve recently entrusted her to reposition our company and am excited about the limitless potential for which she’s helping to pave the way.

Joseph DeMicco, AIMG
Joseph DeMicco
CEO, Amplify