EP 6: Syncing Expectation with Opportunity, with Zee Hoffmann Jones

On this episode of THRIVE | The Agency Scaler Podcast, Kelly chats with Zee Hoffmann Jones, Digital Marketing Consultant at Distilled and Blog Contributor for MOZ, about stripping out the geek speak of SEO (search engine optimization). Instead, we focus on the intended function of SEO: syncing human expectation with an organization’s opportunity.

Feedback always welcome! Questions for Kelly and/or guests? Want to suggest a guest or show topic? Cool. Just email kelly@klcampbell.com


Episode 6 Links

LinkedIn: Zee Hoffmann Jones
Distilled: Technical SEO Audit Checklist for Humans
YouTube Channel: youtube.com/channel/UCboltXvff1KfeCHpQbY_8PA/
Vimeo Channel: vimeo.com/agencyscaler
Soundcloud: soundcloud.com/agencyscaler
Archives + Show Notes: agencyscaler.com

Author: Kelly Campbell
Kelly Campbell is an Agency Leader Transformation Coach based in New York. The former owner of a cause marketing agency for 14 years, she helps creative leaders transform their businesses and their lives—focusing on the 5 P's: purpose, people, positioning, pipeline and profitability. She speaks at agency growth conferences across the country, has been featured in The New York Times, Woman Entrepreneur and Forbes, gets vulnerable on Medium, and is currently authoring her first book on reframing leadership. She is the host of THRIVE: Your Agency Resource, a bi-weekly video podcast sponsored by Workamajig that helps agency owners navigate personal and professional growth.

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Kelly has become a trusted advisor as we take things to the next level. She’s been instrumental in helping to optimize agency efficiencies and in streamlining workflows within the firm, successfully implementing solutions, and developing new business and valuable partnerships. I’ve recently entrusted her to reposition our company and am excited about the limitless potential for which she’s helping to pave the way.

Joseph DeMicco, AIMG
Joseph DeMicco
CEO, Amplify