EP 6: Syncing Expectation with Opportunity, with Zee Hoffmann Jones

On this episode of THRIVE | The Agency Scaler Podcast, Kelly chats with Zee Hoffmann Jones, Digital Marketing Consultant at Distilled and Blog Contributor for MOZ, about stripping out the geek speak of SEO (search engine optimization). Instead, we focus on the intended function of SEO: syncing human expectation with an organization’s opportunity.

Feedback always welcome! Questions for Kelly and/or guests? Want to suggest a guest or show topic? Cool. Just email kelly@klcampbell.com


Episode 6 Links

LinkedIn: Zee Hoffmann Jones
Distilled: Technical SEO Audit Checklist for Humans
YouTube Channel: youtube.com/channel/UCboltXvff1KfeCHpQbY_8PA/
Vimeo Channel: vimeo.com/agencyscaler
Soundcloud: soundcloud.com/agencyscaler
Archives + Show Notes: agencyscaler.com

Author: Kelly Campbell
Kelly Campbell is an Agency Growth Consultant based in New York. A former digital agency owner for 15 years, she helps creative and tech agencies transform—focusing on people, positioning, pipeline and profitability. Kelly is also an IA/SEO consultant to Facebook and NASA. She writes for Website Magazine, speaks at digital marketing and agency growth conferences across the U.S., and has been featured in The New York Times, Woman Entrepreneur and Forbes. She is the host of THRIVE: Your Agency Resource, a bi-weekly video podcast sponsored by Workamajig that helps agency owners navigate growth.

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Kelly has become a trusted advisor as we take things to the next level. She’s been instrumental in helping to optimize agency efficiencies and in streamlining workflows within the firm, successfully implementing solutions, and developing new business and valuable partnerships. I’ve recently entrusted her to reposition our company and am excited about the limitless potential for which she’s helping to pave the way.

Joseph DeMicco, AIMG
Joseph DeMicco
CEO, Amplify