EP 6: Syncing Expectation with Opportunity, with Zee Hoffmann Jones

On this episode of THRIVE | The Agency Scaler Podcast, Kelly chats with Zee Hoffmann Jones, Digital Marketing Consultant at Distilled and Blog Contributor for MOZ, about stripping out the geek speak of SEO (search engine optimization). Instead, we focus on the intended function of SEO: syncing human expectation with an organization’s opportunity.

Feedback always welcome! Questions for Kelly and/or guests? Want to suggest a guest or show topic? Cool. Just email kelly@klcampbell.com


Episode 6 Links

LinkedIn: Zee Hoffmann Jones
Distilled: Technical SEO Audit Checklist for Humans
YouTube Channel: youtube.com/channel/UCboltXvff1KfeCHpQbY_8PA/
Vimeo Channel: vimeo.com/agencyscaler
Soundcloud: soundcloud.com/agencyscaler
Archives + Show Notes: agencyscaler.com

Author: Kelly Campbell
Kelly Campbell is a Trauma-Informed Conscious Leadership Coach, helping creative and technology leaders transform both life and agency. The former owner of a cause marketing firm for 14 years, she focuses on personal development, purpose, positioning, people, pipeline and profitability as part of her proprietary 6 P’s framework. She is the host of THRIVE: Your Agency Resource, a bi-weekly video podcast for agency leaders, sponsored by Workamajig. A keynote speaker at leadership conferences across the country, Kelly has been featured in The New York Times, Woman Entrepreneur, The Startup on Medium and Forbes.com — for which she most recently became a member of the Forbes Business Council. She is also the founder of Consciousness Leaders, a representation agency pairing trusted and diverse experts with organizations to create positive change and drive lasting results. She is currently authoring her first book on redefining conscious leadership as a healing journey.

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Nobody tells you how to start a digital agency. You do good work, service your clients well and hope it naturally grows. And, for a while, it magically does. Then you reach a point where you just don’t know how to get to the next stage without serious help. Kelly Campbell is serious help. With 14 years of building and growing her own digital agency and several years teaching other agency owners how to face their challenges, there’s nary an issue that she has not faced. She delivers her wisdom with a healthy spoonful of tough love and knows how to lead a stubborn mule to water. She’s intuitive, a splendid listener, and a consummate networker on her client’s behalf. She’s worth every penny, and then some.

Todd Anthony
Todd Anthony
Executive Creative Director, Pinwheel