EP 13: Post-Merger Agency Life, with Marc Sampogna

If you’ve ever wondered what agency life might look like after a merger or acquisition, Kelly and her guest, Marc Sampogna of Canopy Brand Group, provide some insight on this episode of THRIVE | The Agency Scaler Podcast.

They talk about the positives and negatives of entering into such agreements, the importance of culture fit, the new offerings and talent that result from these structural transactions, and what to keep in mind if you’re considering merging with another agency.

Feedback always welcome! Questions for Kelly and/or guests? Want to suggest a guest or show topic? Cool. Just email kelly@klcampbell.com


Episode 13 Links

Canopy Brand Group: canopybrandgroup.com
YouTube Channel: youtube.com/channel/UCboltXvff1KfeCHpQbY_8PA/videos
Vimeo Channel: vimeo.com/agencyscaler
Soundcloud: soundcloud.com/agencyscaler
Archives + Show Notes: agencyscaler.com

Author: Kelly Campbell
Kelly Campbell is an Agency Scaling Consultant based in New York. A former digital agency owner for 15 years, she helps creative, media, tech and environmental nonprofit agencies to level-up. Kelly is the IA and SEO Consultant to Facebook for its developer-facing web properties. She writes for Website Magazine, speaks at digital marketing and business growth conferences across the U.S., and has been featured in The New York Times, Woman Entrepreneur and Forbes. She is the host of THRIVE | The Agency Scaler Podcast.

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